Principal UI/UX Designer · Victoria, AU

UX design that works for users, teams, and engineers.

I'm Mugs. A decade of experience across research, information architecture, interaction design, and design systems — with a software development background that closes the gap between design and build.

Teams I have worked with

Selected work

Case studies and design explorations across government, public safety, and community services.

UI form design

Public Housing · Victorian Government

Helping public housing residents report repairs without calling

Redesigned a broken digital form so 50,000 residents could self-serve with confidence

Case Study

A dark-themed app interface for Suburb Check

Real estate & public safety · Concept

Making suburb safety data useful for people choosing where to live

Turned overwhelming crime statistics into calm, contextual insights on a mobile screen.

Case Study

Hero section of website with family

UI concept · Information architecture

Redesigning a council website so residents can find what they need

A UI concept exploring how to reduce call volume by making local services easier to find.

Design

UI form design

Public Housing · Victorian Government

Helping public housing residents report repairs without calling

Redesigned a broken digital form so 50,000 residents could self-serve with confidence

Case Study

A dark-themed app interface for Suburb Check

Real estate & public safety · Concept

Making suburb safety data useful for people choosing where to live

Turned overwhelming crime statistics into calm, contextual insights on a mobile screen.

Case Study

Hero section of website with family

UI concept · Information architecture

Redesigning a council website so residents can find what they need

A UI concept exploring how to reduce call volume by making local services easier to find.

Design

UI form design

Public Housing · Victorian Government

Helping public housing residents report repairs without calling

Redesigned a broken digital form so 50,000 residents could self-serve with confidence

Case Study

A dark-themed app interface for Suburb Check

Real estate & public safety · Concept

Making suburb safety data useful for people choosing where to live

Turned overwhelming crime statistics into calm, contextual insights on a mobile screen.

Case Study

Practical tools, free to use

Guides and checklists built from real project work — to help your team find problems and fix the right things first.

UX Methods

How journey mapping finds the friction your analytics can't explain

A guide to using journey maps to uncover why users drop off, where they hesitate, and what to fix first.

Guide

UX Methods

Which type of journey map does your project actually need?

Customer journeys, experience maps, service blueprints, user flows — when each one fits and what problem each one solves.

Guide

UX Strategy

Why your website feels disjointed and how mapping fixes it

How journey mapping connects siloed teams, surfaces hidden friction, and stops organisations fixing the wrong things first.

Guide

UX Methods

How journey mapping finds the friction your analytics can't explain

A guide to using journey maps to uncover why users drop off, where they hesitate, and what to fix first.

Guide

UX Methods

Which type of journey map does your project actually need?

Customer journeys, experience maps, service blueprints, user flows — when each one fits and what problem each one solves.

Guide

UX Strategy

Why your website feels disjointed and how mapping fixes it

How journey mapping connects siloed teams, surfaces hidden friction, and stops organisations fixing the wrong things first.

Guide

UX Methods

How journey mapping finds the friction your analytics can't explain

A guide to using journey maps to uncover why users drop off, where they hesitate, and what to fix first.

Guide

UX Methods

Which type of journey map does your project actually need?

Customer journeys, experience maps, service blueprints, user flows — when each one fits and what problem each one solves.

Guide

Copyright © 2026 Mugs Studio Pty Ltd. All rights reserved

Copyright © 2026 Mugs Studio Pty Ltd.

Copyright © 2026 Mugs Studio Pty Ltd. All rights reserved